A Chair who does a good job is often invisible; artistic
and cultural pursuits take center stage and the organization thrives. Invisible,
however, does not mean absent or inactive. On the contrary, at Management Consultants
for the Arts, Inc., we have worked with cultural organizations of all kinds,
and over the years we have found that among the most successful are those whose
Chair is the facilitator of a strong partnership between the trustees and the
institutions CEO. This partnership is so vital to the organization that
we see the selection of the Chair as being nearly equal in importance to that
of the CEO.
The most effective Chairs balance passion for the organizations
mission with a working knowledge of how to translate that mission into reality.
They understand the roles of the various players, how they complement one another
and how, in a culture of collective leadership, they can work in tandem to achieve
the best results for the organization and each other.
Those who have read our other publications or who have
worked with us in the past will recognize our emphasis on the principles of
mission and collective leadership. These, we believe, are the hallmarks of cultural
organizations that reach the highest levels of achievement.
As we see it, an organizations mission is, simply
stated, its reason for being. Mission should be the basis of programming, policy
and all other decisions made under the organizations aegis. Collective
leadership is a relationship among trustees and the organizations CEO
and staff that encourages all parties to facilitate each others work in
an atmosphere of mutual respect and support, tempered by an awareness of the
boundaries of each role.
While these concepts may seem simple enough, in practice,
day in and day out, they can be profound. Implemented wisely and consistently,
they will reverberate to every corner of the organization. As with the organizations
CEO, the Chairs commitment to mission and collective leadership are only
the beginning.
As a facilitator, the Chair performs myriad roles which
may change with time, as the organization enjoys good years and weathers lean
ones. Circumstance often determines which of the Chairs roles is most
important at any given time. Some years, the Chairs role will be to provide
stability for example, when the CEOs post is vacant. At other times,
the Chair will be the one to serve as a change agent challenging the
organization to accomplish new goals and directions. The key is flexibility
and the ability to switch between roles as needed.
Here are some of the characteristics of the most effective
Board Chairs we have known.
1
The most effective Chairs are chosen because they are excellent candidates,
not because nobody else wants the job. Too much to do and not enough time:
in an age when time pressures are universal, it can be difficult to find qualified
volunteers for the post; in fact, it can be difficult to find any volunteers
at all. It is tempting for the cultural organization to tap the first person
who is even vaguely interested in the job. In rare cases, this "method"
of selection can yield surprisingly happy results. Most times, however, it produces
what one would expect: a Chair who is unschooled in the mission of the organization
and the workings of the board and whose contribution is marginal at best.
Its important for those involved in the nominating
process to resist the temptation to fill the position with the first warm body
to come along. The long-term benefits of finding a qualified candidate will
far outweigh the short-term frustrations of holding out for the right person.
If it is absolutely necessary to fill the post, appointing an interim chair,
while continuing the search, may be a viable approach. The real solution to
the challenge of finding a Chair should begin years before an invitation to
lead is extended, in the recruitment and development of all the boards
trustees. Trustees who are chosen carefully and encouraged to invest time and
energy in the organization will some of them, at least be more
likely to take a turn as Chair and be better prepared for the job.
The job of Chair is like the stroke of a crew team. You have to put your
oar in first and assume others will follow. Theres this tiny period when
you have the only oar in the water. The stroke has the strength to take up the
weight of the boat when the oar goes in and the confidence that the rest will
follow. Thats how I see the role of Chair to take up the work of
the institution and by dint of will, move it forward until the other members
follow
Barbara Pearce
Chair, Long Wharf Theatre
2
The most effective Chairs commit to the position for at least three or four
years and are prepared to devote sufficient time to the business of the board.
If time pressures complicate finding a candidate for Chair, the same pressures
make the length of the Chairs term and the time required for day-to-day
service just as difficult. In recent years, we have seen more and more individuals
accept the position with the stipulation that they serve for just one year.
In our view, this should be avoided. A one- or two-year term is too short; it
doesnt allow enough time for the candidate to complete the learning curve
and become effective in the job. An incoming Chair has to form a meaningful
working relationship with fellow trustees and with the organizations CEO
and senior staff, identify priorities and work at them. A tenure of at least
three to four years allows the Chair to grow into the position and make an impact
on the work of the board and the organization.
Weve known cultural organizations to configure the
Chairs term in different ways. Some favor a set term, while others opt
for open-ended terms that are renewable for several years running if the Chair
wants to continue in the position. We dont think the specifics matter
much, as long as the candidate agrees to serve for enough years to insure continuity
of leadership and purpose.
Whatever the term length, the best Chairs devote sufficient
time to the business of the board and the organization. What constitutes sufficient
time? The board of trustees of a cultural organization has many duties: hiring
and working with the CEO on long-range planning and policy-making, fund-raising,
financial oversight, risk management, community relations. The Chairs
job is to see that all these tasks get done, all the while supporting the CEOs
leadership of the organization. But a simple "to-do" list cannot adequately
describe the work of the Chair. As we have said, the best-run organizations
cultivate a culture of collective leadership, in which all players are inspired
to do their best. The Chair and the CEO are responsible for the development
of this kind of culture. It is an effort that must go on continually, and it
takes time.
Theres no easy formula. Its just being aware that you have to
continuously recruit as many good and active board members as you can. If all
of a sudden I become ill or decide to move to California, the important thing
is to have a pool of potential candidates. If you dont have an active
group of members, just to go out and headhunt a new Chair seems to me to be
very problematic
Neil Chrisman
Chair, Jacobs Pillow Dance Festival
3
The most effective Chairs are drafted because of their knowledge of, interest
in and we hope, passion for the organization, and not solely because
of their wealth, connections or other factors. The scramble for funding
in the cultural community over the past few years has made courting potential
donors more important than ever. But a persons ability to make substantial
contributions or open doors in the community should not be the only qualification.
The work of the board and its Chair goes beyond fund-raising: the governance
of the organization requires a sincere belief in its mission and a genuine interest
in its day-to-day operations and needs. We believe that individuals whose sole
contribution is likely to be money or connections will better serve the organization
and find more satisfaction in his or her service in the post of
trustee, and not as Chair.
It would be naïve to suggest that a candidates financial resources
should never be considered in the selection of a board Chair. But we maintain
that the Chair must have other qualities as well. Chief among these is a genuine
commitment to the organization. That word, "commitment" encompasses
many things: knowledge of the discipline, an understanding of the organizational
mission, a love for the work, a desire to serve, and a capacity to translate
these qualities into a style of leadership that can motivate fellow trustees
and inspire the staff.
As Chair, you need to front-load your time. You need to spend a lot of time
at the beginning. I spent a lot of time at the beginning listening to staff.
Now I dont nor should I.... If you have a high degree of energy,
vision, and commitment yourself, other people will ramp up their commitment
as well, so you can leverage your time
Barbara Pearce
Chair, Long Wharf Theatre
4
The most effective Chairs cultivate a culture of collaboration and collective
leadership throughout the organization. The most effective Chair works with
the CEO to foster an atmosphere of openness and respect among all personnel,
paid and volunteer alike. Together, exercising collective leadership, the Chair
and the CEO set an example for trustees and staff members, encouraging a flow
of ideas, open debate, mutual respect, humility, and the freedom to question
themselves and each other.
The Chair and the CEO begin with their own relationship, forging a partnership
in which the Chair supports the CEOs institutional leadership and the
CEO relies on the Chairs leadership of the board of trustees. They facilitate
similar relationships among trustees, among staff members, and among trustee
committees and staff.
In cases in which the organization is run by two executives, an artistic director
and a managing director for example, the wise chairperson cultivates a collaborative
relationship with both of them. It could be natural for the Chair to identify
more closely with one director over the other, but in our view, it is essential
to maintain strong partnerships with both.
It takes a unique set of talents to be Chair. We have always looked first
for vision, commitment to the mission and passion for the museum. Wealth is
not something that weve factored into our choices. Minnesota Childrens
Museum is unique relative to our areas other cultural organizations. It
has a young board and they do not have the degree of wealth that trustees of
other institutions might. But, we do have people who believe passionately in
the mission
Michael Monahan
Chair, Minnesota Childrens Museum
5
The most effective Chairs motivate their fellow trustees to make meaningful
contributions to the group. Creating a culture of active participation among
trustees requires leadership alchemy that can have many ingredients. Effective
Chairs lead by example, taking on necessary tasks and communicating, directly
or indirectly, that they expect their fellow trustees to do the same. They make
sure that trustees understand their responsibilities through an institutional
education routine that begins during the nomination process and continues throughout
the trustees term of service.
Equally important, effective Chairs make trustee service rewarding and enriching.
They recognize each individuals contributions and show appreciation for
extra efforts. They listen to the trustees ideas and concerns and foster
an atmosphere of open dialogue. They afford opportunities for trustees
personal, professional and cultural growth by working with the CEO and staff
to involve them in the life of the organization. And they laugh; they make the
work of the board of trustees fun.
Although I am not an artist or an art historian, I have always been an appreciator
of the arts. I am very passionate about the work of the Institute. My role as
Chair is to facilitate change and move the organization forward on a macro-policy
level, leaving the Director and staff to do what they do best which is
to run the organization.
Nancy Hodes
Chair, Albany Institute of History and Art
As we began to move in a new direction, the planning process was a critical
part of bringing everybody on board. We developed working committees on which
we paired enthusiasts with skeptics.... Everyone had an equal voice in the process....
Participants were really excited to be part of the collaborative effort and
we have now come out with a product we are extremely proud of.
Margaret Ayers
Chair, New York Foundation for the Arts
6
The most effective Chairs forge ties between the organization and the community
in ways that support the organizations mission. While we firmly believe
that an individuals "external" ties contacts with the
community and potential donors should not be the main reason for his
or her selection as Chair, we believe just as firmly that the Chair must be
able, when necessary, to represent the organization and its mission in the greater
community. The sector of the community that most often is considered is the
business community, and certainly, ties to potential donors there are vital
to the fiscal health of the organization. But there may be times when the Chair
can serve as a link to other sectors, depending on the community that the organization
serves or wishes to serve. To be sure, the CEO will most often be the spokesperson
for the organization, but circumstances may dictate that the Chair perform this
role on occasion. When that happens, the most effective Chairs use the organizational
mission as their guide. They understand and believe in what is held in trust,
and communicate it to their listeners.
It goes without saying that the most effective Chairs we have known put aside
personal agendas. Improved social standing and business contacts can indeed
be byproducts of a chairmanship, but effective Chairs do not have such benefits
uppermost in mind. They keep the organizations best interests in the forefront.
We always want to demonstrate that we serve the entire metropolitan area,
as well as the state. Thats challenging because Minneapolis and St. Paul
have two somewhat different cultures, so we had to have an "east"
and a "west" strategy to address each market. We had two Chairs for
our capital campaign, one from Minneapolis and one from St. Paul, each with
different social contacts. But since the mission of the Childrens Museum
is about children, it really cuts across all groups, people have such a warm
spot for children. We were able to overcome the geographic divide that could
have become an issue.
Michael Monahan
Chair, Minnesota Childrens Museum
7
The most effective Chairs are constantly mindful of ethical standards. Effective
Chairs follow the highest ethical standards. They avoid personal conflicts of
interest; they never try to use the organization for their own aggrandizement.
But ethical considerations can be complex. A corporate partnership might underwrite
a much-needed capital project, but if it harms the fulfillment of an aspect
of the organizational mission is it worth it? A major donor might breathe life
into a deflated endowment, but if he or she assumes the right to meddle in programming,
the gift may hurt more than help. The wise Chair uses mission as a beacon to
navigate these tricky situations and involves the board in fully exploring the
ramifications and finding solutions.
The board is charged with ethical considerations. Theres no precise
definition of ethical standards. Everybody whos involved in the organization
is functioning for the benefit of the organization, not for his or her own personal
gain. Its an area that calls for lots of scrutiny. Weve had occasions
where a proposal for some activity from a third party has been discussed in
terms of whether it would be a conflict of interest. You need the help, and
youre going to get the help only by providing some benefit in return,
but you have to do it without giving way to someone elses agenda. There
should be a clear dividing line between whats in the best interest of
the organization and whats not.
Ellen Joseph
President, Poets and Writers
8
The most effective Chairs consider their individual legacies; they set goals
for their tenure, but keep them in perspective. Many Chairs start out with
a particular institutional goal in mind: a major capital campaign, a new building
or renovation of an old one, partnerships and alliances, a new program initiative,
financial stability, or strengthening the board are but a few of the possibilities.
They dont choose these projects alone, but through discussion with the
organizations CEO and fellow trustees. Such projects can invigorate the
board of trustees, focus energy and enrich the organization immeasurably.
Wise Chairs dont let such projects blind them to the organizations
other needs, nor do they allow thoughts of a personal legacy to take precedence.
The wise and effective Chair understands that circumstances may arise that prevent
the organization from devoting resources to a project and that the organizations
needs come first, not individual projects or personal accomplishments
The best Chairs accept the challenge of having to attend to the present and
planning for the future simultaneously. They dont let themselves be swept
up in the minutiae of day-to-day operations; they make time for long-range planning
and projects that will insure the financial and operational health of the organization
tomorrow and ten years from tomorrow. In fact, one could rightly argue that
the most vital, and sometimes uniquely held, role of the Chair is to look constantly
and steadily to the future.
Were in the middle of reorganization. My role as chair is to continue
to move it forward. When you make that significant change, you have to stick
with it. Accordingly, Im planning to serve more than my typical three-year
term to accomplish that goal. It can be hard to define what you want your legacy
to be, but the issues will emerge. In every board I have led, Ive been
on the board long enough to see the issues that evolve. Its been easy
and natural. Of course, the chair has to work closely with the CEO and/or Artistic
Director. And youre not going to be a success if you dont have a
board behind you.
Judy Rapanos
Chair, Midland Center for the Arts
9
The most effective Chairs actively work to develop future generations of
leadership. As we said earlier in this essay, the selection of the Chair
begins years before the invitation to serve is made; it begins with the recruitment
and development of trustees. Ultimately, it is the Chair who ensures that this
item is not ignored but is an ongoing priority.
The most effective Chairs think about succession from the minute they take office.
They articulate the idea to other trustees and to the CEO, so that the need
for ongoing, active recruitment is always on the agenda. When the search for
good candidates is an acknowledged part of everyones job, the pool of
strong candidates is likely to grow. When nurturing and developing trustees
is a priority, the Chair and CEO organize educational and enrichment activities
and the trustees commitment to the organization deepens, increasing their
likelihood of future service.
In the end, its the Chair who can make this happen, who can make the organizations
future governance a priority in the present.
It goes back to having an active board. Where there is real leadership ability,
it starts to shine. You mark that down and cultivate it. You place those trustees
in positions learning the organization, serving on key committees, doing jobs
that give the best chance to absorb knowledge across the breadth of the organization.
Neil Chrisman
Chair, Jacobs Pillow Dance Festival
10
The most effective Chairs play a critical role in the selection of a new
CEO. Of course, no Chair wants the search for a new CEO to take place on
his or her watch, but sometimes it is unavoidable. The Chairs role in
such situations is pivotal addressing and balancing the needs and concerns
of trustees, staff and community. We dont necessarily recommend that the
Chair head the search committee; we think it wiser that the Chair appoint a
fellow trustee to do the job. A trustee who is an obvious candidate to succeed
the Chair could lead the committee so that the groundwork for a new collaborative
partnership can be laid. Another good choice is a past Chair who has an intimate
knowledge of the organization and its needs.
Once the search committee leader has been appointed, the Chair should help to
select the members of the committee, mixing experienced trustees with newer
ones who represent future leadership potential. The Chair might well serve on
the committee, but its a better idea to be an ad hoc member. This role
allows the Chair to offer advice and counsel without getting caught up in the
details of the search process. Once a short list for the CEO position has been
identified, the Chair can take a more active role, spending time with all of
the finalists, and helping the committee to determine which one has the best
experience and will be the best fit for the organization. Then, when the final
choice is made, the Chair should introduce the new CEO to the community with
enthusiasm and confidence, to help insure success.
The success of any cultural organization in fulfilling its mission depends upon
the dedication, skill, and hard work of a great many people. Key among them
are the Chair and the CEO, who act together as partners in shaping the organizations
long-term vision and providing the structure to achieve it. And while the CEO
has a job description, an employment agreement, and the accumulated institutional
experience of the position, the Chair often has just the title. It is each Chairs
challenge and responsibility to breathe life into that title and make his or
her service as meaningful as possible to the organizations evolution and
well-being.
Thats a lot to ask of a volunteer, yet we have encountered many who meet
this challenge with brilliance and passion. These Chairs may not get the public
visibility and acclaim that their partner CEOs do, but they strengthen their
organizations and enable them to enrich the cultural life of their communities.
1
In our work, we prefer to use the term "trustee" rather
than "director" as we believe that boards hold not-for-profit organizations
"in trust" for their community.
2
The Chair is sometimes called the President, but in either case,
is the senior volunteer leader of the organization.
3
In this essay, we use the term CEO to refer to the wide variety
of titles given to an organizations senior paid staff leader or co-leaders.
Other publications available from MCA
Mission: Touchstone for Turbulent Times
Organizational Analysis Beyond the Looking Glass
Planning Impractical or Imperative?
The Board A Challenge to Serve
Leadership The Key to the Future
Executive Search More Than a New Leader